Ksenia is a devoted marketer with a special love for writing. She believes that content with several pinches of SEO and social can be a brilliant daily special. Apart from marketing, Ksenia is keen on implementing project management in the content production domain, as well as growing and building effective content teams. Ksenia's articles were mentioned in Magento Community Digests and Magenticians News.
Buy Now buttons are the main CTA (call to action) items on your website. So are the Add to Cart buttons. Everything you do in your store boils down to motivating the visitors to click on either of these two buttons. But what are the colors that make people want to buy an item? What is the best color for the Buy Now button? The answer is not straightforward but we hope to provide some useful insights with our original Buy Now button color research.
Sometimes, we forget to pause and celebrate the incredible stores built with our tools. Today, we're fixing that by spotlighting an inspiring real-world success story. Meet Horsecheck, a Magento-powered online store with over 40,000 items and big ambitions. Behind the project is Maarten, an e-commerce veteran who shared how Amasty extensions help him run and grow his business.
Content is king thing sounds from everywhere. SEOs, marketers, PR and e-commerce specialists say: you need to produce quality content, as it influences everything, from search engine optimization to brand awareness, from social visibility to customer loyalty. Looking for new ideas for your Magento 2 Blog?
The truth is: a decided customer is a rare phenomenon in the e-commerce world. In most cases, people are sure only about their needs, and slightly know about the way they can be satisfied. There is a fine line between making proper suggestions and trying to sell more at a rate when a customer doesn't see it as an aggressive tactic.
Setting up Magento shipping rules and restrictions is a critical aspect of managing a fully functional Magento store. Many of our clients frequently reach out with questions about configuring rules in Amasty modules. To help them effectively utilize the rules logic and avoid common pitfalls, we’ve compiled a list of the most common mistakes based on Amasty support queries.
Hello to Amasty blog readers!
Today we're announcing the availability of Amasty extensions for Magento 2 in our official repository, from which you can now install our modules with the help of the Composer.
Only Amasty extensions for Magento 2 are available via the repository. Right now, Magento 1 extensions from Amasty are not ...
If you’re not yet tapping into segmentation and follow-up automations, you’re missing out on a powerful way to nurture leads and re-engage existing buyers without increasing ad spend. This dynamic, budget-friendly combo improves the shopping experience, raises retention, and boosts ROI. The guide below will walk you through how to combine Magento 2 customer segments with smart automation of Magento follow-up emails without burning out your team or your budget.
Hello to Amasty blog readers!
Now, we are all used to say that e-commerce is still growing, that it’s showing rise in market volume, sales and revenue not only in top-performing economies, but in developing countries, too.
But what exactly does that mean?
Let us break down what happened in the world of e-commerce in 2017.
GLOBAL E-COMMERCE STATISTICS OF 2017
Retail e-commerce sales worl...
But when it comes to security, we're always for learning from other people's mistakes. We all work with Magento, our favorite platform of all time. We have over 200 extensions in our store, and every one of them must be safe.
As you may know, Amasty is present on the new Magento Marketplace as an extensions vendor. Some merchants prefer to buy Magento 2 extensions from there, and our clients are often asking how to install extensions they purchased via the marketplace.
Here's the short guide on doing it. The process is quite simple, but in case you have any additional questions, you can always contact our support de...
We’ve noticed that many store owners ask questions about methods of displaying bestselling products on their Magento stores. Say, you need to show the most popular items on your Home page or Category View page.
Unfortunately, there’s no such default feature in Magento, but you can easily do this yourself. Read on to see the instructions!
Choose to display bestselling products to a specific cu...
A couple of weeks ago we received a following question from our reader:
clay
How would I make urls such as WISH LIST, currency switcher and product compare 301 instead of 302? Is there code that I can update? What in Magento source code sets this? Currently with x-number of pages all have compare buttons, currency symbols, etc, I have a ton of 302s that are hurting me.
Before answering this...
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