Articles by Julia Simakovich

Julia leads a team dedicated to customer success, ensuring clients maximize value from their e-commerce platforms. With her strategic insights, she drives satisfaction, retention, and long-term growth for her clients.
Hyvä Theme

How to Migrate from Luma and Other Themes to Hyvä

Luma's outdated JavaScript stack slows Magento stores and drags down conversion rates, but Hyvä Themes replace that bloat with modern Alpine.js and Tailwind CSS speed. This step-by-step guide covers the full migration from pre-launch audits and extension fixes to final performance tuning.

April 23, 2026
How to Use GraphQL

How to Use GraphQL in Magento 2? Theory and Practice on the Gift Card Extension

Unlock the power of GraphQL in Magento 2 with Amasty's guide. Explore advanced techniques using the Gift Card Extension as an example.

March 25, 2026
Get Sales on Shopify

How to Get Sales on Shopify

Struggling to turn Shopify visitors into paying customers? This guide breaks down exactly why sales aren't happening and provides a complete system to fix it. Learn actionable strategies to build trust, optimize your product pages, and set up automations that turn abandoned carts into completed checkouts.

February 18, 2026
Search Intent

Search Intent: Why Is It Important for SEO

Why does the #1 result on Google get nearly double the clicks of #2? It’s because top pages perfectly match the user’s search intent, while others miss the mark. Learn how to identify the four types of intent and align your content to capture that prime position and keep your audience engaged.

January 21, 2026
Shopify vs. BigCommerce

Shopify vs. BigCommerce: Which Fits Your E-commerce Business?

Shopify vs. BigCommerce: Which e-commerce platform wins for your store? Shopify shines with its massive app ecosystem and beginner-friendly setup, while BigCommerce delivers robust native features, no transaction fees, and superior B2B tools. We break down integrations, pros/cons, and key trade-offs to help you pick the right fit for your business size, catalog complexity, and growth plans.

December 17, 2025
Magento-2-security-features-encryption-key-change

Magento Security Guide: Best Practices, Features, Checklist

Today, we’ve prepared a big and comprehensive Magento security guide to give you a structured set of security measures, navigate through the types of threats, show how Magento incorporates safety features, and help you keep your website secure and safe.
November 19, 2025
How Much Do Services of Shopify Experts Cost?

How Much Do Services of Shopify Experts Cost?

Plan your store's investment with confidence using clear, realistic cost ranges for Shopify experts. This guide breaks down pricing for everything from simple theme tweaks to complex custom builds, helping you make a strategic and informed hiring decision.

October 27, 2025
Latest Magento Statistics & Facts 2025 Edition

Latest Magento Statistics & Facts 2025 Edition

Explore Magento key statistics, market share, and user trends in our analysis. Discover how Magento is evolving amidst competition from Shopify Plus and BigCommerce. Get insights into its current standing and future prospects, backed by data from authoritative sources. 

September 24, 2025
Delete Your Shopify Store or Account: Full Guide for Canceling, Pausing, or Migrating

Delete Your Shopify Store or Account: Full Guide for Canceling, Pausing, or Migrating

If you plan to close your Shopify store, you may wonder which option suits your needs best. This guide explains how to shut down a Shopify store temporarily or permanently and helps you make the right choice.

August 18, 2025
Amasty AI Services: Usage Limits and How We Handle Them

Amasty AI Services: Usage Limits and How We Handle Them

To make your Magento AI experience as secure and smooth as possible, we also implemented Amasty AI services. With this built-in feature, you don’t need OpenAI or Gemini API keys or third-party accounts. In this post, we’ll explain why using Amasty’s built-in AI is more convenient than managing your own OpenAI or Gemini setup. We’ll also cover monthly usage limits and what happens if you exceed them.

July 23, 2025
E-commerce Migration Guide: Steps, Best Practices & Pitfalls to Avoid

E-commerce Migration Guide: Steps, Best Practices & Pitfalls to Avoid

Many businesses encounter challenges with outdated or inefficient e-commerce platforms, which lead to poor user experiences, scalability problems, and rising operational costs. This guide offers a detailed solution to these challenges through e-commerce migration

July 21, 2025
Magento 2 Coupon Codes

Creating Magento 2 Coupon Codes: Best Practices for 2025

Digital coupons have become a formidable force in the retail industry, with close to 60% of US shoppers using them for both online and in-store purchases. What's more, according to research by CapitalOne, digital coupons are the most popular type of coupons (33.3%) in terms of redemption. Magento's answer to this level of popularity is a set of powerful tools for digital coupon management that we'll take the time to review in this article.

June 30, 2025

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