B2B Strategies

Magento B2B Customer Journey Made Perfect

Magento B2B Customer Journey Made Perfect

In today’s post, we’re going to dwell more on Fabian Schmengler's presentation, Mastering The B2B Customer Journey, and offer you ready-made Amasty solutions for an optimized Magento 2 B2B e-commerce customer journey.

September 22, 2025
B2B SaaS Model

B2B SaaS Model: Customer Lifecycle and Key Metrics to Monitor

Cloud-based software that helps businesses to grow and run? That's B2B SaaS, which was a $327 billion market in 2023. Verified Market Research predicts that the B2B SaaS market will grow by nearly 20% a year (18.7% on average) between now and 2030 reaching over $1 trillion.  B2B SaaS products can help business execs who want to grow their market share and give businesses the tech tools they need to thrive.  Read on to learn more about what B2B SaaS is and how it can benefit your business.

November 4, 2024
Magento B2B Ecommerce by Amasty

Amasty's Revamped B2B Suite: Power Up Your Magento B2B E-commerce

B2B transactions are increasingly shifting online. Gartner predicts that by the end of 2025, 80% of all B2B sales transactions will happen digitally. This article explores the unique challenges faced by B2B e-commerce managers and demonstrates how Amasty's new Magento B2B module pack addresses these needs more effectively than its competitors.

October 2, 2024
B2B Marketing Funnel

A Guide to Building a B2B Marketing Funnel From Scratch

While sales play a crucial role, the B2B marketing funnel is a broader strategy nurturing leads along their journey from initial awareness to loyal customers. In this guide, we'll look at the B2B marketing funnel stages and discuss the overarching concepts of building out your dream B2B content marketing funnel that will not only attract leads but nurture and qualify them as well.

September 11, 2024
10 Best B2B E-commerce Platforms

10 Best B2B E-commerce Platforms: A Comprehensive Guide

The global B2B e-commerce market was valued at $14.9 trillion in 2020 and is projected to reach $25.65 trillion by 2028, growing at a CAGR of 18.7% from 2021 to 2028. This explosive growth emphasizes the importance of selecting the right B2B e-commerce platform, as businesses that fail to adapt risk falling behind. In this blog post, we will explore the 10 best B2B e-commerce platforms that are setting the standard in the industry.

August 27, 2024
Shopify B2B

B2B on Shopify: Features, Benefits, and Success Stories

There is a huge global opportunity for Shopify B2B e-commerce to reach new customers, boost your bottom line, and increase your customer-centric excellence. Choosing the right platform from the start is crucial, and Shopify is a great place to begin. This comprehensive guide will explore Shopify B2B examples, Shopify B2B pricing, and the B2B capabilities that allow you to unlock your businesses' full online potential.

August 20, 2024
what is b2b advertising

How to Make Your B2B Advertising More Impactful

According to multiple industry studies, over 80% of consumers surveyed think B2B marketing is less creative than B2C. Over 40% went so far as to say they believe B2B advertising is boring. Advertising for businesses certainly presents a different kind of challenge than B2C. But, why is that the situation? Let’s look at what you need to know to compete successfully in the daunting realm of the B2B advertising, promotion, and branding arena, including B2B e-commerce marketing essentials.  

June 5, 2024
Top 25+ B2B SaaS Companies

Top 25+ B2B SaaS Companies

Business-to-Business (B2B) Software as a Service (SaaS) companies have reshaped business processes like automation, collaboration, and customer service. This article delves into the top B2B SaaS companies, selected based on revenue, user base, innovation, and market impact. These best B2B SaaS companies exemplify the integration of cutting-edge technology and customer-centric services.

May 6, 2024
b2b vs b2c sales

Decoding the Difference Between B2B and B2C Sales

Business-to-business and business-to-consumer sales are two popular sales marketing strategies businesses use to appeal to customers and generate revenue. While the two processes are similar in some ways, understanding B2B vs. B2C sales is crucial to mastering these methods. So what are B2B sales vs. B2C sales, what are the stages of each process, and what should you consider when choosing between these models? Read more to find everything there is to know about B2C/B2B selling.

January 3, 2024
what-is-magento-for-b2b

16 Tech, Marketing, Customer Experience, and Sales Benefits of Magento for B2B E-commerce

With its adaptable nature and feature-rich toolkit customized for B2B, Magento provides e-commerce businesses with the tools they need to thrive. Let's explore why Magento is a top choice for B2B commerce companies, highlighting its practical benefits and key benefits for your tech, marketing, customer relations, and sales departments. In this list, each gets 4 – but you can discover even more perks once you start using the platform.

October 12, 2023
b2b-challenges-and-strategies

B2B E-commerce Challenges and 7 Strategies to Overcoming Them

While the statistics and facts highlight the promising prospects and importance of B2B e-commerce, it's crucial to understand the possible roadblocks. Let's explore the advantages and challenges of B2B e-commerce operations along with some valuable tips to help you successfully overcome the difficulties.

October 6, 2023
Amasty Partners with Sprinque

Amasty and Sprinque partner to empower B2B businesses with B2C standards for flexible payments

Amasty and Sprinque announce an official partnership to help our B2B clients scale their online growth with flexible invoice-based payments, especially in the Magento ecosystem.

February 23, 2023

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